more on important conversations for lawyers
In this post from Duct Tape Marketing, John Jantsch provides a nice coda to the conversation about must-have conversations for lawyers. He proffers a recipe for “much more fulfilling work, much more loyal clients and way more referrals.” The key ingredient? Bravery. According to Jantsch, we need to shed our fear of showing we care and ask our clients “what their most important personal goals are.” Then, we must take the time to figure out how we can help them achieve their goals. I think his advice is right on the mark.